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?/???Cecilia Xu
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???????????18??????4Q18???????272???????????3.3%???????255??~267????????????GAAP?????11.1???????????57%?Non-GAAP???????46???????????10%?1Q19?????235??~247??????????241???
??????????
?????4Q18?????????22%(vs 27%,3Q18)?????4%?272???????????????????28%?????????????????
??????????????????????
??????(Online marketing services)????4%?????6%??122???????????77.9%?vs 79.7%?3Q18??
?????others?????91%?????5%??60?????????????22.1%?vs 20.3%?3Q18??
???????????????????????????????????????????????????????????????12???????????????????????????????????????
????????????????????????????????????????????????????????????????????????????????????????????
??????
?????????
?????2018??????????????73?????????96%?vs 73%?3Q18????????????????65???vs 60???3Q18???????????????????
??????
?????????????????????????????????????????????????????????????????????????????????????????????????????????APP???????????
????????
?????????????????????????????????????
????????12?????????????????????????????????????????????????QuestMobile??????????2019?1?????????????MAU???930???????????904%?
????MAU
??????????
????????????????????????????????
???????????????????????????????????????????34%???????27%????????????APP??????
?????????????????4Q18????????????8.8%???????7.0%??42.6%?
?????
????????????????????????Non GAAP?????????27???Non GAAP???????10%?
????????????
2019???????????????????12???????????????????????????????????????????2019??????????????????
????????????????????????????????????
???????????
?????????????????????????????????????????????????????????????????????????????????????????
??????????????????????????Questmobile???????12???????/????????????????104??/93??????????????????????42???
12????????????
????????????APP????????????????????????18???????????????????????????????APP?????????????
?????????????????????????????????????????????????????
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???36?
????https://36kr.com/p/5179297.html
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